On 18, May 2012 | In Video | By tc_can
Stride “Don’t Overthink It”
Submission for 2012 One Show Competition
When you’re a teenager, there are no small problems. Enter Danno, a colorful parody of other product pitchmen. Unfortunately, his solutions are blown even further out of proportion than the problems themselves. The “Don’t Overthink It” campaign reminds teens to breathe deep and relax… maybe with a stick of their favorite gum.
Art Director, Director: Tommy Cannon