The concept of ONE80 is modeled after the popular build-your-own pizza concept taking the country by storm. What makes them unique, however, is their technique. They baking each pizza to crisp perfection in a stone oven for approximately 180 seconds.

I wanted the brand to be modern & clean, something that screamed perfection just like their pizza. Nothing was overlooked from the size of the tiles on the walls to the fine details of the pizza box.

The graphic in the logo illustrates the importance time plays in their recipe while the black and white color blocking give pizza a modern appeal. The menu design was thoroughly crafted considering several factors such as placement, chronological order, sizing and readability. For the website it was important to highlight the ordering process while still bringing focus to the beautiful food coming from the kitchen.